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Wolff Set to Sell Shareholding Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has guided the Mercedes team to historic achievements in Formula 1

Mercedes team principal Toto Wolff is engaged in advanced talks to offload a portion of his shareholding in the Mercedes Formula 1 team.

The deal values the Mercedes team at £4.6bn – an unprecedented figure for an F1 team – following McLaren were valued at £3.5 billion in an adjustment to corporate structure last September.

The Austrian executive, who holds one-third of the Mercedes F1 operation, plans to divest a shareholding approximately five percent.

Wolff, aged 53 would stay on as team principal and chief executive officer should the deal proceed.

Ownership Structure

The other shareholders in the team are Mercedes-Benz and chemicals giant Ineos Group, who each also own one-third of the company.

A Mercedes spokesperson said: "We are providing no official statement on this. The management structure of the team stays unaltered, and each shareholder are dedicated to continued achievements of Mercedes-Benz in Formula One."

Financial Growth

This arrangement signifies a significant increase in value of the Mercedes team after Ineos bought its share for £208 million in 2022.

The rise reflects the growth in market values of F1 teams recently due to the increasing appeal of the sport around the world.

This was also seen in the box-office performance of the F1 movie featuring Brad Pitt, which debuted in summer 2023 and earned more than $630 million (£458m) at the box office.

The film represents Pitt's most successful film and the highest-earning sports movie ever released.

Present Standings

The Mercedes team are runner-up in the constructors' championship, trailing McLaren Racing, with three Grands Prix left in the current championship.

Their lead driver George Russell has secured victory in two of the 21 races so far and is in fourth place in the drivers' championship behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a record eight consecutive team titles and seven drivers' titles, six for Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

About the author

Scott Brandt

A tech journalist with over a decade of experience covering emerging technologies and digital trends across Europe.

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